Concept was launched as an independent entity in 1984 by Shri A. B. Gupta who had earlier experience as founder director of Lupin Group of Companies for over 15 years. Initially launched as a marketing company, but soon decided to strengthen the infrastructure to keep up the pace and its ambitious objective in these 27 years it has emerged as strong multi-divisional group with excellent infrastructure such as: 1) Pharmaceutical : Covering around 70% of the therapeutic groups. 2) Animal Health Division : With a ranking among 12 top companies in country. 3) Bulk Drugs Division : With 3 plants manufacturing Ampicillin sodium, Cephalexin, Amoxycilium sodium, B2-5 phosphate, Nitrendipine, Roxithromycin, Fluconazole etc. 4) Generic & hospital division : Covering all major therapeutic groups and catering to all major hospitals and institutions. 5) Medical electronics : Handling range of critical care products such as Cardiac Monitors, Treadmills, Oximeters etc. These activities are supported with a strong infrastructure such as 5 manufacturing plants, 21 branch offices – cum – distribution centers, more than 300 strong marketing force throughout the country meeting 50,000 doctors every month supported by a network of around 1000 stockiest–cum–distributors. Company is putting lot of thrust towards R & D efforts and has successfully launched few technologies, first time in the country through its own government approved R&D centers. Concept Group of Companies also have received three Export awards from the government and over a dozen awards from various organizations in recognition of its achievements.